ChatGPT & more : Methods, prompts, processes, and tips

Let's get ridiculously good at using AI, shall we? This isn't your typical "here's how ChatGPT works" workshop. Instead, we're diving deep into the practical, hands-on ways AI can amplify your marketing voice - not replace it. The goal of this training is to learn the methods for using ChatGPT, Gemini, or any other AI assistant to save time and improve your internal processes.

What makes this different?

• It’s a no-fluff guide for modern marketers
• Custom-tailored learning paths based on your needs (you’ll need to fill out a form for this)
• Real-time tests and debugging
• We’ve tested hundreds of prompts and techniques across multiple platforms and share specific frameworks that generate consistent results

We'll explore the art of prompt engineering with purpose. Think of it as giving your marketing brain a turbo boost. Each student can specify requests and express specific needs via an Isarta form. The trainer will adapt the training to include these requests when relevant (if they are not already included in the original program!).

This intensive workshop transforms you from casual AI user to strategic marketer leveraging LLMs the proper way. We'll explore the science of crafting prompts that guide large language models to deliver precise, reliable marketing outputs:

1. Introduction to LLMs, Tool Capabilities, and Use Cases
2. Mastering Advanced Techniques for Marketing
3. Writing Impactful Advertisements and Engaging Newsletters in Record Time
4. Creating and Using Customized GPTs to Specifically Address Your Marketing Needs (Premium Use)
5. Optimizing Repetitive Tasks and Workflows
6. CoT and ToT Techniques

• Social Media Strategists who need to maintain fresh, engaging content across multiple platforms while staying ahead of algorithm changes.
• Digital Content Creators who want to scale their creative output without sacrificing quality or brand voice.
• Marketing Team Leaders who manage multiple campaigns and need to streamline their workflow while maintaining consistent brand messaging.
• Brand Managers seeking to integrate AI tools into their daily operations while preserving authentic community engagement.