Google Ads - The Basics

by Augustin Delporte

Understanding all that Google Ads enables and applying best practices to your own advertising campaigns.

WEBINAR

Duration:

3h30

Level:

Beginner

IN PRIVATE

100% customized to your business needs

Google Ads - Intermediate-Advanced

by Augustin Delporte

Discover the subtleties that Google Ads offers during the creation and structuring of campaigns to use it to its full capacity.

WEBINAR

Duration:

3h30

Level:

Intermediate-Advanced

IN PRIVATE

100% customized to your business needs

Strategic UX writing

by Myriam Jessier

NEW

Learn strategic content design to optimize user journeys. Craft clear, accessible copy that reduces friction and boosts user satisfaction

WEBINAR

Duration:

3h30

Level:

Beginner-Intermediate

IN PRIVATE

100% customized to your business needs

Modern SEO 101: Search in the AI Age

by Myriam Jessier

The fundamentals of SEO, the importance of local SEO, keyword research, and how to measure and track your results.

WEBINAR

Duration:

3h30

Level:

Beginner

IN PRIVATE

100% customized to your business needs

SEO for content writers and strategists

by Myriam Jessier

Learn how to perform keyword research quickly or in-depth to optimize your content for SEO

WEBINAR

Duration:

3h30

Level:

Intermediate-Advanced

IN PRIVATE

100% customized to your business needs

Modern SEO 201: Search in the AI Age

by Myriam Jessier

Approach SEO in an advanced way and focus on practical application by analyzing concrete examples.

WEBINAR

Duration:

3h30

Level:

Intermediate-Advanced

IN PRIVATE

100% customized to your business needs

Crafting AI-assisted marketing campaigns

by Myriam Jessier

NEW

Crafting AI-assisted marketing campaigns

Combine your marketing skills with the latest AI tools to streamline your processes and save time

WEBINAR

Duration:

3h30

Level:

Intermediate-Advanced

IN PRIVATE

100% customized to your business needs

ChatGPT & more : Methods, prompts, processes, and tips

by Myriam Jessier

NEW

ChatGPT & more : Methods, prompts, processes, and tips

Learn the methods for using ChatGPT, Gemini, or any other AI assistant to save time and improve your internal processes.

WEBINAR

Duration:

3h30

Level:

Intermediate-Advanced

IN PRIVATE

100% customized to your business needs

Content innovation lab: AI methods for modern copywriting

by Myriam Jessier

Artificial intelligence is here to stay. But so is your career in content creation !

WEBINAR

Duration:

3h30

Level:

All Levels

IN PRIVATE

100% customized to your business needs

Google Analytics 4 - The basics

by Augustin Delporte

Get familiar with Google Analytics 4 before July 2023 and transition smoothly from Universal Analytics.

WEBINAR

Duration:

3h30

Level:

Beginner

IN PRIVATE

100% customized to your business needs

Google Analytics 4: Beyond the basics

by Augustin Delporte

Master the advanced features of Google Analytics 4 and replicate the configuration of Universal Analytics in its new version.

WEBINAR

Duration:

3h30

Level:

Intermediate-Advanced

IN PRIVATE

100% customized to your business needs

Crafting Looker Studio Dashboards

by Augustin Delporte

Discover and learn how to use the free dashboard creation tool, Looker Studio.

WEBINAR

Duration:

3h30

Level:

Beginner-Intermediate

IN PRIVATE

100% customized to your business needs

Optimizing the analysis of data from Google Analytics 4

by Augustin Delporte

Customize and organize reports in GA4 and create Google Explorations for more convenient data analysis.

WEBINAR

Duration:

3h30

Level:

Intermediate

IN PRIVATE

100% customized to your business needs

Beyond the dashboard: Transforming marketing data into executive buy-in

by Myriam Jessier

Craft a compelling narrative framework to bring your Google Analytics, Looker Studio, or Excel data to life and persuade your audience.

WEBINAR

Duration:

3h30

Level:

Intermediate

IN PRIVATE

100% customized to your business needs

Canadian Anti-Spam Law: Send Emails Legally

by Erwan Jonchères

NEW

Canadian Anti-Spam Law: Send Emails Legally

Explore the Legal Requirements of the Anti-Spam Law for Implementing Best Practices in Consent and Email Communication

PRIVATE ONLY

Duration:

Variable

Level:

Beginner

100% customized to your business needs

Cybersecurity : How to Respond to a Cyber Attack

by Emeline Manson

Discover how to respond to a cyber attack and ransomware demands related to data stored on company servers

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Project Management – Fundamentals of Work Organization

by Anne-Sophie Michel, MBA, PMP

NEW

Project Management – Fundamentals of Work Organization

Master the skills to organize, plan, and track your projects effectively by setting clear objectives and optimizing priorities.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

WordPress: Efficient Management of Your CMS

by Davyd Quintal

Maximize your Website with WordPress by optimizing your content and discovering essential features

PRIVATE ONLY

Duration:

Variable

Level:

Beginner

100% customized to your business needs

AI: Responsibility, Copyright, and Personal Data Protection

by Erwan Jonchères

NEW

AI: Responsibility, Copyright, and Personal Data Protection

Explore the legal challenges of AI with an analysis of civil liability, copyright, and data protection.

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

Adapt to innovation with Agile project management

by Benoit De Grâce, Bruno Bouchard and Michael Delis

Apply Agile project management principles and tools in complex and highly uncertain projects.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Agile project management

by Benoit De Grâce

Introduction to Agile project management tools and techniques, as well as essential techniques practiced in Agile Scrum

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Amazon : Optimizing your sales

by Nicolas CWYK

How to effectively sell products on Amazon

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Brand Strategy: Vision, Positioning, and Values

by Richard Saad

Develop and implement a brand strategy that meets current needs and trends

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

Breaking down silos, achieving efficiency

by Julie Savage-Fournier

NEW

Breaking down silos, achieving efficiency

Discover how to transform your organization into a model of efficiency and collaboration

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

Building an e-commerce strategy

by Augustin Delporte

Establishing your e-commerce strategy to maximize your results and invest your budget wisely.

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Business strategy and value creation: Analysis, planning, management and strategic execution

by Richard Saad

Refine your skills to develop and implement effective business strategies and contribute to a culture of innovation

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

Communication and Emotional Intelligence: Develop Your Interpersonal Skills

by Anne-Sophie Michel, MBA, PMP

NEW

Communication and Emotional Intelligence: Develop Your Interpersonal Skills

Strengthen your emotional intelligence to enhance your professional interactions, promote collaboration, and manage conflicts effectively.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Conflict management at work: strategies, tools, and practical application

by Maé Ustarroz

NEW

Conflict management at work: strategies, tools, and practical application

Take action in the face of conflict: Develop a customized intervention plan and transform tensions into solutions

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Content marketing strategy

by Stephane Lagrange

Understanding your audience in order to identify the most effective content to create engagement and results.

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Create high performing teams with Agile 3Cs

by Bruno Bouchard and Michael Delis

Maximize the performance of the Agile team in a complex and innovative project through communication, collaboration, and coaching.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Cybersecurity : Anticipating and Managing Cyber Risk

by Emeline Manson

Discover how to establish clear cybersecurity rules to implement within your company in advance.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Cybersecurity : New Trends and Best Practices

by Emeline Manson

Discover the latest trends in cybersecurity and understand the threats of a cyber attack, phishing 3.0, and ransomware.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Demystifying the hiring of a foreign worker and obtaining a work permit

by Julie-Anne Drolet CRIC LL.B. M.B.A.

Examining in-depth the steps necessary to obtain a work permit requiring an LMIA and a CAQ

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

Design Thinking: Innovate and Evolve Your Product or Service

by Richard Saad

Making decisions based on the real needs of your users rather than unproven assumptions and beliefs.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Effectively use Mailchimp for your newsletter marketing

by Davyd Quintal

Maximize the potential of your email campaigns by setting up your Mailchimp account. Learn how to create/send newsletters to your contacts.

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Employer Branding Design: Key Steps Towards a Winning Strategy

by Marie-Josée Bélanger, CRHA

NEW

Employer Branding Design: Key Steps Towards a Winning Strategy

Dive into the world of employer branding, where HR and marketing intersect, to start building your own.

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Event Strategy, Creativity, and Innovation

by Joannie Bergeron

Enhance your impact with memorable event experiences

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

From Employee to Manager: Mastering the Transition and Key Leadership Skills

by Anne-Sophie Michel, MBA, PMP

NEW

From Employee to Manager: Mastering the Transition and Key Leadership Skills

Future Managers: Succeed in your transition by developing leadership skills, team management, and decision-making abilities.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Google Ad Grants for non-profits

by Augustin Delporte

NEW

Discover the Essential Functions of Google Ad Grants, Google Ads for Nonprofits

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Google Tag Manager - Intermediate / Advanced

by Augustin Delporte

Deepen your understanding of Google Tag Manager and learn how to use the tool for advanced purposes.

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

Google Tag Manager - The Basics

by Augustin Delporte

Learn how to use the basic features of Google Tag Manager to better measure your performance.

PRIVATE ONLY

Duration:

Variable

Level:

Beginner

100% customized to your business needs

Influence Marketing - How to conduct effective campaigns

by Lindsey Fletcher

How to successfully execute an influencer marketing campaign, why, on which platforms... and what results to expect?

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

Manage the processes, not the employees

by Julie Savage-Fournier

NEW

Transform your management approach and discover how to achieve sustainable and measurable results

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Managing Your Business: Legal Strategies, Contracts & Intellectual Property

by Erwan Jonchères

NEW

Managing Your Business: Legal Strategies, Contracts & Intellectual Property

Discover Key Legal Structures and Contracts to Secure and Optimize Your Business Startup

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Managing dissatisfied customers

by Stephane Lagrange

Applying interpersonal communication principles with an 8-step methodology to successfully manage a difficult client

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Marketing - The Latest Trends

by Richard Saad

Update your marketing strategies and adapt to new trends.

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

Media Relations: Key Principles

by Cédric Essiminy

Public relations are among the important tasks of communications for companies wishing to attract media attention.

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Microsoft Teams

by Nicolas CWYK

Ability to work efficiently remotely with your team using Microsoft Teams.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Multicultural teams: creating a culture of collaboration

by Maé Ustarroz

NEW

Multicultural teams: creating a culture of collaboration

Understand the impact of cultures to enhance communication, collaboration, engagement, and productivity within teams

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Neurodiverse Teams: Optimizing Your Management and Collaboration

by Myriam Jessier

NEW

Neurodiverse Teams: Optimizing Your Management and Collaboration

Discover practical tools to adapt your management style within a neurodiverse team: ADHD, autism, dyslexia, giftedness, etc.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Optimize marketing automation and leverage your CRM

by Philippe Bussière

Prioritize your professional skills without sacrificing your business growth by automating your marketing and sales processes

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

Optimize project schedule and risk with Agile estimation

by Bruno Bouchard and Michael Delis

Create optimal project schedules and apply Agile estimation and risk management techniques.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Optimizing Your Website with UX Design

by Michael Descharles

Optimize your website effectively through a strategic approach focused on your users and the needs of your business

PRIVATE ONLY

Duration:

Variable

Level:

Beginner

100% customized to your business needs

Optimizing your website design through UI

by Michael Descharles

Understand and apply good design practices to optimize or redesign your website

PRIVATE ONLY

Duration:

Variable

Level:

Beginner

100% customized to your business needs

Problem-solving in a complex world

by Julie Savage-Fournier

NEW

Master proven techniques to analyze, understand, and solve the most challenging challenges

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

Product Owner Essentials

by Bruno Bouchard

NEW

Deepen your understanding of the Product Owner (PO) role, product-oriented, to maximize business value through agile methodologies

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

Project Management: How to Succeed in Large-Scale Projects

by Anne-Sophie Michel, MBA, PMP

NEW

Project Management: How to Succeed in Large-Scale Projects

Master essential methodologies to successfully manage large-scale projects, meeting deadlines and budgets while motivating your teams.

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

SAFe® Agile Product Manager

by Michael Delis and Bruno Bouchard

Use "Design Thinking" to create successful products from design to deployment using Agile techniques in Canadian English.

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

SAFe® Leading

by Michael Delis and Bruno Bouchard

Lead a Lean-Agile Enterprise and Increase Employee Productivity, Quality, and Motivation

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

SAFe® Product Owner & Product Manager

by Michael Delis and Bruno Bouchard

Create value in a Lean-Agile environment with SAFe® 5 Product Owner / Product Manager (POPM)

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

SAFe® Scrum Master

by Michael Delis and Bruno Bouchard

Explore the role of the Scrum Master across the enterprise and successfully execute the Program Increment (PI)

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

SAFe® for Teams

by Michael Delis and Bruno Bouchard

Become a highly skilled member of an "Agile Release Train" (ART) and effectively collaborate with other teams using SAFe® 5

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate

100% customized to your business needs

SEO Shopify

by Myriam Jessier

Develop a high-performing SEO content strategy for an online store

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

SEO for large e-commerce websites or major publications

by Myriam Jessier

Demystifying the editorial, technical, and promotional challenges related to organic search engine optimization for large-scale websites.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Sprint to project success with agile Scrum

by Benoit De Grâce, Bruno Bouchard and Michael Delis

Apply the Scrum approach, including key artifacts and events, to increase performance and success in your projects.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Start and finish on target with Agile user stories and retrospectives

by Bruno Bouchard and Michael Delis

Initiate and successfully conclude your projects by applying Agile practices to manage project requirements and lessons learned.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Stimulating creativity and innovation

by Richard Saad

Understanding the creative process and innovation, techniques, issues, and their integration within your company.

PRIVATE ONLY

Duration:

Variable

Level:

All Levels

100% customized to your business needs

Total Compensation: Keys to Enhancing Talent Attraction and Retention

by Ana-Maria Avram Dumaresq, ASA, CRHA

Showcase the strategic components of total compensation to effectively attract and retain talent within your organization.

PRIVATE ONLY

Duration:

Variable

Level:

Beginner-Intermediate

100% customized to your business needs

User Experience (UX) Design for Experts

by Michael Descharles

Putting into practice the theoretical knowledge acquired in UX Design through tailored training or coaching.

PRIVATE ONLY

Duration:

Variable

Level:

Advanced

100% customized to your business needs

WordPress: Website Creation

by Davyd Quintal

Master the basics of WordPress and create your own website with a WordPress expert, step by step

PRIVATE ONLY

Duration:

Variable

Level:

Beginner

100% customized to your business needs

Writing accessible web content

by Myriam Jessier

Maximize your conversions by reaching a broader audience, master WCAG standards, and optimize your SEO strategy.

PRIVATE ONLY

Duration:

Variable

Level:

Intermediate-Advanced

100% customized to your business needs

Training Programs

by Augustin Delporte

21

Jan.

by Augustin Delporte

23

Jan.

by Myriam Jessier

28

Jan.

by Myriam Jessier

30

Jan.

by Myriam Jessier

5

Feb.

by Myriam Jessier

18

Feb.

by Myriam Jessier

20

Feb.

by Myriam Jessier

26

Feb.

by Myriam Jessier

27

Feb.

by Augustin Delporte

5

Mar.

by Augustin Delporte

6

Mar.

by Augustin Delporte

12

Mar.

by Augustin Delporte

19

Mar.

by Myriam Jessier

26

Mar.

by Erwan Jonchères

by Emeline Manson

by Anne-Sophie Michel, MBA, PMP

by Davyd Quintal

by Erwan Jonchères

by Benoit De Grâce, Bruno Bouchard and Michael Delis

by Benoit De Grâce

by Nicolas CWYK

by Richard Saad

by Julie Savage-Fournier

by Augustin Delporte

by Richard Saad

by Anne-Sophie Michel, MBA, PMP

by Maé Ustarroz

by Stephane Lagrange

by Bruno Bouchard and Michael Delis

by Emeline Manson

by Emeline Manson

by Julie-Anne Drolet CRIC LL.B. M.B.A.

by Richard Saad

by Davyd Quintal

by Marie-Josée Bélanger, CRHA

by Joannie Bergeron

by Anne-Sophie Michel, MBA, PMP

by Augustin Delporte

by Augustin Delporte

by Augustin Delporte

by Lindsey Fletcher

by Julie Savage-Fournier

by Erwan Jonchères

by Stephane Lagrange

by Richard Saad

by Cédric Essiminy

by Nicolas CWYK

by Maé Ustarroz

by Myriam Jessier

by Philippe Bussière